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TALK 4: Engagement Success - your audience is your team

  • Ballroom, Pavilion Theatre (map)

Looking for new ways to engage a diverse range of audiences? Feeling bewildered by the sheer amount of information and advice out there? Engaging audiences can be exciting, challenging, ground-breaking and hugely rewarding but many programmers often don't have enough time to even think about trying out new approaches. This inspiring, informative and enjoyable interactive session gives you space to pause and consider what approach might work best for you.  

Mel Larsen

Mel’s 30 year career includes working with pioneering touring companies Black Mime Theatre, Talawa Theatre Company and consulting firm A.R.T.S. As an in-demand independent audience development consultant, her clients have included Arts Council England, Australian Arts Council, The British Council and The Arts Marketing Association. Her work has taken her around globe including, Russia, South Africa, the Caribbean, Scandinavia and the Netherlands. She is also a successful small Business Coach and author of ‘A Guide to working with Arts Ambassadors’ for Arts Council England and co-author of ‘Open Up: museums for everyone’ for The Museums Association and partners